MUMBAI.As the number of eyes glued to the computer screens is growing, so are the various avenues of reaching target viewers. To be launched across the global web space, Wassup TV aims to provide insider news, gossip, updates as well as off screen views of the Indian Television Industry. From the homes of telly actors to the reality of the sets of Indian Television, Wassup TV will be bringing to screen the true behind the scenes story of the Indian Television Industry. What’s different about this show is that unlike other content available online which is created for television but can also be watched online, Wassup TV is a show created just for online viewers. A weekly show, Wassup TV premieres and will be available for viewers on multiple websites online. Vijay Bhatter, producer of the show says, “With Wassup TV launching on websites like Facebook, Youtube, India-Forums, etc we are looking to revolutionize television content. While in the past people would switch on their television sets for entertainment, today more and more people are online watching videos and discussing their favorite artists and shows. So why not start providing unique content online catering to different niches? 3G has also taken over the world and is soon to hit India so slowly content will be moving to online and mobile. This is just our first step into production and we are hoping to step into Bollywood shows and many other genres very soon.”The makers of the show are also hoping to bring in ads and sponsors similar to television content as well as tie up with many more portals online to expand their reach and audience. Well who knows in the future television sets may become obsolete and we may all be glued to our computers, mobile phones or possibly another product providing us entertainment.
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